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The Business of Meetings

May 19, 2020

We have a truly incredible professional on the show with us today! Brad Weaber is joining us as our guest. 

There’s a lot that we can learn from Brad right now, in this very challenging time. He has been in associations, he’s been in the corporate world, he is an entrepreneur, and he has been just about everywhere in the meetings and events industry.

Brad left the comfort of corporate life almost two years ago, to start his own business, Weaber Consulting. 

Telling stories

The ability to tell stories is an important skill. 

Brad started telling stories when he was very young. He is very good at sharing stories, and he’s truly adept at conveying emotions. And he has many great stories to tell and lots of amazing experiences to share. 

Brad inherited his storytelling skills from his grandfather, George Potter, who was a wonderful minister. Brad remembers, as a very young child, sitting and listening to his grandfather conveying thoughts and emotions, and in so doing, touching every single person he was ministering to.

Brad believes that authenticity is the key to telling great stories.


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